Timberland

client >

Timberland

project >

Kid's Clubhouse Display

category >

Footwear

program description / key highlights >

A freestanding shoe display that reinforces the messaging of "Timberland adventure anywhere" through a design motif of a kid's clubhouse, specifically for Dillard's Department Stores. Product presentation requirements included 18 pairs of children's shoes on a four-sided, promoting interaction.

the carlson group role >

Turnkey:

Design
Engineering
Prototyping
Production
Assembly
Pack out
Freight logistics

production scope >

Program comprised 51 units

materials & finishes >

Stained oak plywood construction with screened logos
Painted metal corners and nooks
Painted wire shelves with stamped logo and stretched cotton net

project achievements >

Winner San Francisco POP Show – Best in Show
POPAI OMA Gold Award
Design of the Times Gold and Platinum Awards